Marketing Textbooks

Business & Economics

Humanities & Social Sciences

Science, Technology & Mathematics

Principles of Marketing

Principles of Marketing

Jeff Tanner, Mary Anne Raymond ISBN (Digital): 978-1-4533-9195-2 $29.95

Consumer Behavior Today

Consumer Behavior Today

M. Joseph Sirgy, Don R. Rahtz, Laura Portolese ISBN (Digital): 978-1-4533-6314-0 $29.95

The Power of Selling

The Power of Selling

Kimberly Richmond ISBN (Digital): 978-1-4533-9526-4 $29.95

Launch! Advertising and Promotion in Real Time

Launch! Advertising and Promotion in Real Time

Michael Solomon, Lisa Duke Cornell, Amit Nizan ISBN (Digital): 978-1-4533-2685-5 $29.95