Your Course
The University of Olivet
BUS309 Principles of Marketing with Bobbie Rathjens
Start Date: January 2024
Required Reading
Principles of Marketing
Version 5.0
By
Jeff Tanner and Mary Anne Raymond
Published:
September 2022
ISBN:
978-1-4533-3921-3
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Mobile-friendly, searchable online textbook access for one year (until December 16, 2025).
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Mobile-friendly, searchable online textbook access for one year (until December 16, 2025).
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Mobile-friendly, searchable online textbook access for one year (until December 16, 2025).
- Included online Homework system — at no additional cost. Complete assignments and tests on any device if assigned by your instructor.
- Integrated quizzes and flashcards connected to each online textbook to help you study.
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$63.95
- High-quality, color textbook printed to order and shipped to your door.
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Mobile-friendly, searchable online textbook access for one year (until December 16, 2025).
- Included online Homework system — at no additional cost. Complete assignments and tests on any device if assigned by your instructor.
- Integrated quizzes and flashcards connected to each online textbook to help you study.
-
$83.95
- High-quality, color textbook printed to order and shipped to your door.
- Downloadable, copy-protected PDF and other versions of your textbook for reading offline on multiple devices using Adobe Digital Editions. Downloaded files are protected by digital rights management and are yours to keep.
- Read Aloud access to the complete text for one year (until December 16, 2025).
-
Mobile-friendly, searchable online textbook access for one year (until December 16, 2025).
- Included online Homework system — at no additional cost. Complete assignments and tests on any device if assigned by your instructor.
- Integrated quizzes and flashcards connected to each online textbook to help you study.
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