Your Course

New York University

MASY1-GC Strategic Marketing with Myron Gould

Start Date: January 2024

Required Reading

Strategic Marketing

Custom Version 5.0.1
By Jeff Tanner and Mary Anne Raymond Adapted by Myron Gould
Published: August 2023
ISBN: 979-8-88794-281-0

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Color Printed, Downloadable Textbook, and Online Access with Read Aloud $83.95
- High-quality, color textbook printed to order and shipped to your door.
- Downloadable, copy-protected PDF and other versions of your textbook for reading offline on multiple devices using Adobe Digital Editions. Downloaded files are protected by digital rights management and are yours to keep.
- Read Aloud access to the complete text for one year (until December 20, 2025).
- Mobile-friendly, searchable online textbook access for one year (until December 20, 2025).
  - Integrated quizzes and flashcards connected to each online textbook to help you study.

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