This text is used for all sections of MK 351

Your Course

Park University

MK351 with Jorge Villa

Start Date: October 2022

Required Reading

Principles of Marketing

Custom Version 4.0.1
By Jeff Tanner and Mary Anne Raymond Adapted by Paul Ford
Published: September 2019
ISBN: 978-1-4533-3417-1

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  - Integrated quizzes and flashcards connected to each online textbook to help you study.
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