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Textbook Details

Newer Version Available
Cover of Principles of Economics v9.0
Principles of Economics v9.0
By: 
John B. Taylor and Akila Weerapana
Published: 
October 2020
Discipline: 
Economics Textbooks
ISBN (Digital): 
978-1-4533-3495-9

Principles of Economics is co-written by two acclaimed teachers, one of whom is a globally recognized policy expert and eminent scholar. This highly regarded textbook features a remarkably accessible presentation grounded in the central idea of economics: that people make purposeful choices with scarce resources and interact with others when they make these choices. This engaging text provides simple and precise descriptions of why markets are efficient when the incentives are right and inefficient when the incentives are wrong. In addition to their impeccable credentials, both authors possess recent and extensive classroom-based experiences, which gives rise to authentic real-world examples that enliven the book’s narrative and readily connect with students.

Brief Table of Contents

Chapter 1: The Central Idea

Chapter 2: Observing and Explaining the Economy

Chapter 3: The Supply and Demand Model

Chapter 4: Subtleties of the Supply and Demand Model

Chapter 5: The Demand Curve and the Behavior of Consumers

Chapter 6: The Supply Curve and the Behavior of Firms

Chapter 7: The Efficiency of Markets

Chapter 8: Costs and the Changes at Firms Over Time

Chapter 9: The Rise and Fall of Industries

Chapter 10: Monopoly

Chapter 11: Product Differentiation, Monopolistic Competition, and Oligopoly

Chapter 12: Antitrust Policy and Regulation

Chapter 13: Labor Markets

Chapter 14: Taxes, Transfers, and Income Distribution

Chapter 15: Public Goods, Externalities, and Government Behavior

Chapter 16: Capital and Financial Markets

Chapter 17: Macroeconomics: The Big Picture

Chapter 18: Measuring the Production, Income, and Spending of Nations

Chapter 19: The Spending Allocation Model

Chapter 20: Unemployment and Employment

Chapter 21: Productivity and Economic Growth

Chapter 22: Money and Inflation

Chapter 23: The Nature and Causes of Economic Fluctuations

Chapter 24: The Economic Fluctuations Model

Chapter 25: Using the Economic Fluctuations Model

Chapter 26: Fiscal Policy

Chapter 27: Monetary Policy

Chapter 28: Economic Growth Around the World

Chapter 29: International Trade

Chapter 30: International Finance


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