Cookies help us deliver our services. By using our services, you agree to our use of cookies. Learn more
Skip to content

Request an Examination Copy

FlatWorld offers examination copies of our textbooks to educators at no cost.

Textbook Details

Updating Soon - May 2024
Cover of Information Systems: A Manager's Guide to Harnessing Technology v8.0
Information Systems: A Manager's Guide to Harnessing Technology v8.0
John Gallaugher
December 2019
Information Systems Textbooks
ISBN (Digital): 

Information Systems


Information Systems: A Manager’s Guide to Harnessing Technology v8.0 is suitable for undergraduate or MBA-level courses on business or management information systems taught in two- or four-year schools that are often called Introduction to Information Systems, Strategic Information Systems, Capstone Information Systems course, Technology Entrepreneurship, Digital Organization/Digital Leadership, Management Information, Information Technology or similar.

Brief Table of Contents

Chapter 1: Setting the Stage: Technology and the Modern Enterprise

Chapter 2: Strategy and Technology: Concepts and Frameworks for Achieving Success

Chapter 3: Zara: Fast Fashion from Savvy Systems

Chapter 4: Netflix in Two Acts: Sustaining Leadership in an Epic Shift from Atoms to Bits

Chapter 5: Moore's Law and More: Fast, Cheap Computing, and What This Means for the Manager

Chapter 6: Disruptive Technologies: Understanding Giant Killers and Tactics to Avoid Extinction

Chapter 7: Amazon: An Empire Stretching from Cardboard Box to Kindle to Cloud

Chapter 8: Platforms, Network Effects, and Competing in a Winner-Take-All World

Chapter 9: Social Media, Peer Production, and Leveraging the Crowd

Chapter 10: The Sharing Economy, Collaborative Consumption, and Efficient Markets through Tech

Chapter 11: Facebook: Platforms, Privacy, and Big Business from the Social Graph

Chapter 12: Rent the Runway: Entrepreneurs Expanding an Industry by Blending Tech with Fashion

Chapter 13: Understanding Software: A Primer for Managers

Chapter 14: Software in Flux: Open Source, Cloud, Virtualized, and App-Driven Shifts

Chapter 15: Data and Competitive Advantage: Databases, Analytics, AI, and Machine Learning

Chapter 16: A Manager’s Guide to the Internet and Telecommunications

Chapter 17: Information Security: Barbarians at the Gateway (and Just About Everywhere Else)

Chapter 18: Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity

Back to top