Business Presentations | Scott McLean

- 1Effective Business Communication
- 2Delivering Your Message
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  - 2.1Getting Started
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  - 2.2What Is Language?
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  - 2.3Messages
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  - 2.4Mobile Communication Messages
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  - 2.5Principles of Verbal Communication
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  - 2.6Language Can be an Obstacle to Communication
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  - 2.7Emphasis Strategies
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  - 2.8Improving Verbal Communication
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  - 2.9Additional Resources
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- 3Understanding Your Audience
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  - 3.1Getting Started
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  - 3.2Self-Understanding Is Fundamental to Communication
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  - 3.3Perception
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  - 3.4Differences in Perception
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  - 3.5Getting to Know Your Audience
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  - 3.6Listening for Understanding
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  - 3.7Additional Resources
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- 4Developing Business Presentations
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  - 4.1Getting Started
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  - 4.2Before You Choose a Topic
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  - 4.3Choosing a Topic
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  - 4.4Finding Resources
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  - 4.5Myths and Realities of Public Speaking
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  - 4.6Overcoming Obstacles in Your Presentation
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  - 4.7Additional Resources
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- 5Nonverbal Delivery
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  - 5.1Getting Started
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  - 5.2Principles of Nonverbal Communication
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  - 5.3Types of Nonverbal Communication
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  - 5.4Movement in Your Speech
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  - 5.5Visual Aids
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  - 5.6Nonverbal Strategies for Success with Your Audience
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  - 5.7Additional Resources
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- 6Organization and Outlines
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  - 6.1Getting Started
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  - 6.2Rhetorical Situation
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  - 6.3Strategies for Success
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  - 6.4Building a Sample Speech
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  - 6.5Sample Speech Outlines
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  - 6.6Organizing Principles for Your Speech
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  - 6.7Transitions
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  - 6.8Additional Resources
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- 7Presentations to Inform
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  - 7.1Getting Started
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  - 7.2Functions of the Presentation to Inform
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  - 7.3Types of Presentations to Inform
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  - 7.4Adapting Your Presentation to Teach
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  - 7.5Diverse Types of Intelligence and Learning Styles
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  - 7.6Preparing Your Speech to Inform
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  - 7.7Creating an Informative Presentation
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  - 7.8Additional Resources
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- 8Presentations to Persuade
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  - 8.1Getting Started
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  - 8.2What Is Persuasion?
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  - 8.3Principles of Persuasion
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  - 8.4Functions of the Presentation to Persuade
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  - 8.5Meeting the Listener’s Basic Needs
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  - 8.6Making an Argument
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  - 8.7Speaking Ethically and Avoiding Fallacies
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  - 8.8Sample Persuasive Speech
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  - 8.9Elevator Speech
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  - 8.10Additional Resources
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- 9Business Presentations in Action
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  - 9.1Getting Started
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  - 9.2Sound Bites and Quotables
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  - 9.3Telephone/VoIP Communication
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  - 9.4Meetings
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  - 9.5Celebrations: Toasts and Roasts
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  - 9.6Media Interviews
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  - 9.7Introducing a Speaker
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  - 9.8Presenting or Accepting an Award
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  - 9.9Serving as Master of Ceremonies
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  - 9.10Viral Messages
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  - 9.11Additional Resources
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- 10Intrapersonal and Interpersonal Business Communication
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  - 10.1Getting Started
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  - 10.2Intrapersonal Communication
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  - 10.3Self-Concept and Dimensions of Self
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  - 10.4Interpersonal Needs
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  - 10.5Social Penetration Theory
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  - 10.6Rituals of Conversation and Interviews
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  - 10.7Conflict in the Work Environment
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  - 10.8Additional Resources
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- 11Negative News and Crisis Communication
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  - 11.1Getting Started
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  - 11.2Delivering a Negative News Message
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  - 11.3Eliciting Negative News
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  - 11.4Crisis Communication Plan
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  - 11.5Press Conferences
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  - 11.6Additional Resources
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- 12Intercultural and International Business Communication
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  - 12.1Getting Started
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  - 12.2Intercultural Communication
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  - 12.3How to Understand Intercultural Communication
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  - 12.4Common Cultural Characteristics
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  - 12.5Divergent Cultural Characteristics
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  - 12.6International Communication and the Global Marketplace
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  - 12.7International Business and Law Enforcement
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  - 12.8Styles of Management
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  - 12.9The International Assignment
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  - 12.10Popular Culture and Intercultural Communication
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  - 12.11Virtual Communication Across Cultures
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  - 12.12Additional Resources
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- 13Group Communication, Teamwork, and Leadership
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  - 13.1Getting Started
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  - 13.2What Is a Group?
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  - 13.3Organizational Cultures and Communication
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  - 13.4Group Problem Solving
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  - 13.5Business and Professional Meetings
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  - 13.6Teamwork and Leadership
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  - 13.7Family Business
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  - 13.8Additional Resources
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