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Table of Contents

    • About the Authors
    • Acknowledgments
    • Preface
    • 1Why Public Speaking Matters Today
      • 1.1Public Speaking in the Twenty-First Century
      • 1.2Why Is Public Speaking Important?
      • 1.3The Process of Public Speaking
      • 1.4Chapter Exercises
    • 2Ethics Matters: Understanding the Ethics of Public Speaking

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      • 2.1Ethics Today

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      • 2.2The Ethics Pyramid

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      • 2.3Ethics in Public Speaking

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      • 2.4Free Speech

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      • 2.5Chapter Exercises

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    • 3Speaking Confidently

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      • 3.1Battling Nerves and the Unexpected

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      • 3.2What Is Communication Apprehension?

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      • 3.3All Anxiety Is Not the Same: Sources of Communication Apprehension

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      • 3.4Reducing Communication Apprehension

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      • 3.5Coping with the Unexpected

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      • 3.6Chapter Exercises

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    • 4The Importance of Listening

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      • 4.1Listening vs. Hearing

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      • 4.2Listening Styles

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      • 4.3Why Listening Is Difficult

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      • 4.4Stages of Listening

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      • 4.5Listening Critically

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      • 4.6Chapter Exercises

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    • 5Audience Analysis

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      • 5.1What Is an Audience Analysis?

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      • 5.2Why Conduct an Audience Analysis?

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      • 5.3Three Types of Audience Analysis

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      • 5.4Conducting an Audience Analysis

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      • 5.5Using Your Audience Analysis

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      • 5.6Chapter Exercises

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    • 6Finding a Purpose and Selecting a Topic

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      • 6.1Finding Your Purpose

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      • 6.2General Purposes of Speaking

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      • 6.3Selecting a Topic

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      • 6.4What If You Draw a Blank?

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      • 6.5Specific Purposes

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      • 6.6Conclusion

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      • 6.7Chapter Exercises

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    • 7Researching Your Speech

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      • 7.1Libraries and Librarians Are Our Friends

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      • 7.2What Is Research?

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      • 7.3Developing a Research Strategy

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      • 7.4Citing Sources

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      • 7.5Chapter Exercises

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    • 8Supporting Ideas and Building Arguments

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      • 8.1Using Research as Support

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      • 8.2Exploring Types of Support

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      • 8.3Using Support and Creating Arguments

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      • 8.4Chapter Exercises

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    • 9Introductions Matter: How to Begin a Speech Effectively

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      • 9.1The Importance of an Introduction

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      • 9.2The Attention-Getter: The First Step of an Introduction

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      • 9.3Putting It Together: Steps to Complete Your Introduction

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      • 9.4Analyzing an Introduction

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      • 9.5Chapter Exercises

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    • 10Creating the Body of a Speech

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      • 10.1Determining Your Main Ideas

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      • 10.2Using Common Organizing Patterns

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      • 10.3Keeping Your Speech Moving

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      • 10.4Analyzing a Speech Body

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      • 10.5Chapter Exercises

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    • 11Concluding with Power

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      • 11.1Almost to the Finish Line

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      • 11.2Why Conclusions Matter

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      • 11.3Steps of a Conclusion

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      • 11.4Analyzing a Conclusion

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      • 11.5Chapter Exercises

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    • 12Outlining

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      • 12.1The Fun of Outlining

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      • 12.2Why Outline?

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      • 12.3Types of Outlines

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      • 12.4Using Outlining for Success

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      • 12.5Chapter Exercises

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    • 13The Importance of Language

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      • 13.1Language Matters

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      • 13.2Oral versus Written Language

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      • 13.3Using Language Effectively

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      • 13.4Six Elements of Language

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      • 13.5Chapter Exercises

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    • 14Delivering the Speech

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      • 14.1Four Methods of Delivery

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      • 14.2Speaking Contexts That Affect Delivery

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      • 14.3Using Notes Effectively

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      • 14.4Practicing for Successful Speech Delivery

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      • 14.5Chapter Exercises

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    • 15Presentation Aids: Design and Usage

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      • 15.1What Are Presentation Aids?

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      • 15.2Functions of Presentation Aids

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      • 15.3Types of Presentation Aids

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      • 15.4Media to Use for Presentation Aids

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      • 15.5Tips for Preparing Presentation Aids

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      • 15.6Chapter Exercises

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    • 16Informative Speaking

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      • 16.1Welcome to Informative Speaking

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      • 16.2Informative Speaking Goals

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      • 16.3Types of Informative Speeches

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      • 16.4Chapter Exercises

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    • 17Persuasive Speaking

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      • 17.1Foundations of Persuasion

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      • 17.2Persuasion: An Overview

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      • 17.3Types of Persuasive Speeches

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      • 17.4Organizing Persuasive Speeches

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      • 17.5Chapter Exercises

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    • 18Speaking to Entertain

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      • 18.1The Nature of Entertainment

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      • 18.2Understanding Entertaining Speeches

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      • 18.3Special-Occasion Speeches

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      • 18.4Keynote Speaking

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      • 18.5Chapter Exercises

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    • 19Your First Speech

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      • 19.1The Public Speaking Pyramid

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      • 19.2Foundations of Public Speaking

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      • 19.3Speech Preparation

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      • 19.4Speech Practice

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      • 19.5Conclusion

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